Your choice
The first time you visit, a bar at the foot of the page asks whether you accept a cookie. Accept all lets Google Analytics set its cookie. Reject all sets no cookie. The site works the same either way. Your answer is kept in your browser, and you can change it at any time with Cookie settings, which is at the foot of every page. If you reject after accepting, the Google Analytics cookies are deleted.
If your browser sends Do Not Track or Global Privacy Control, Google Analytics is not loaded at all, our own counter sends nothing, and you are not asked.
What we will never do
- Sell your data, or anyone's.
- Show advertising, or use advertising cookies. Google's advertising features are switched off in the page: ad storage, ad user data and ad personalisation are always refused, and Google signals are turned off.
- Track you on other sites.
- Set a cookie before you accept.
- Send your searches, routes or places to Google.
The cookies, if you accept
_ga: a random number that tells one browser from another, so we can count returning visitors and visits rather than page views._ga_H6D5MTVKT6: keeps track of the current visit (when it started, how many pages).
Google Analytics sets both, for landmarks.city. In Chrome, where we measured it in November 2026, both expire 400 days after they are set; other browsers may keep them for a different time. They are first-party cookies: they belong to this site and are not read by other sites. There are no other cookies.
What is counted
Google Analytics. Whether or not you accept, the page sends Google Analytics a note of each page view: the page's path and title, the page you came from, your browser, device and screen size, and your language. It also notes a scroll to the bottom of a page and a click on a link to another site, with that link's address cut down to its path. Your searches, routes and places never go to Google: they are removed from everything sent, whichever button you choose. Google works out an approximate location (country and city) from your connection and does not store the IP address. If you accept, the note carries the cookie's random number. If you reject, it carries a new random number for each page, so a visit can't be followed from page to page. Google Analytics is a service from Google; what Google does with what it receives is set out in Google's privacy and data terms.
Our own counter, with no cookie. The site's web server notes each request: the time, the page's address, the page you came from and your browser, but never your IP address. The logs are deleted after 13 months; the totals counted from them are kept. The pages also send a short, anonymous note when you use a feature: a search and how many results it found, a filter chosen, a tour printed or shared, a route link pasted (only which kind of link, never the link or any address). Each note carries a random number for that one page view, which is forgotten when you leave the page, and your time zone. Nothing joins one page view to the next.
What stays in your browser
Some things are kept in your browser's storage, not in cookies: your cookie choice, the search you carried between pages, whether the search band is folded, your lens, the places in your tour, a location you shared with "Near me", and the path of pages behind the breadcrumbs. Explore's photo search keeps a random number for the open tab, which it sends to our server so the search can shut down when nobody is using it. Clearing your browser's site data removes all of it.
What the site's features send
Some features need a service to answer them. A search goes to our search service, and it appears in the server's logs like any other request. A route goes to our routing service, and place names you type are looked up with OpenStreetMap's Nominatim. The pages also load fonts from Google Fonts, map tiles from OpenFreeMap and map code from unpkg, and each of those services receives an ordinary web request from your browser.
Questions
Write to slater@landmarks.city. How it works has the short version of this page.